18 September 2024: We are happy to share that you can now use Mapp Intelligence’s tracking data to trigger Abandoned Cart and Wishlist Campaigns within Mapp Engage.
Key Benefits
Enhanced data from Intelligence available for use in Engage
A new way to trigger targeted re-engagement campaigns
How does it work?
This setup requires an integration between Mapp Engage and Mapp Intelligence.
Enable user matching to allow contact sharing between systems: Mapp Cloud User Matching
Ensure Product Tracking in Intelligence Pixel: Abandoned Cart & Wishlist Tracking
Store products in the Abandoned Cart and Wishlist eCommerce tables within Engage: Abandoned Cart & Wishlist Tracking - Setting Up and Testing
Implement the product catalog to store your product information: Product Catalog
Use Cases
Find examples of Abandoned Cart and Wishlist Campaigns on these pages:
Availability
This feature went live on September 18th and is available to all customers with an active connection to exchange data between Mapp Engage and Mapp Intelligence. Please contact us if you are not yet using both products and want to change that.