2025

13 May 2025 Version 1.2.11 of the Mapp Cloud Magento (Adobe Commerce) plugin is now available. It includes an important bug fix and a small configuration change. What’s new? Bug Fix: A bug that prevented the correct tracking of Add to cart ...

13 May 2025 Version 1.4.0 of our Google Tag Manager (GTM) plugin for Mapp Intelligence is now available. It features a bug fix and two notable adjustments to tag configuration behavior. What’s new? Removed Option: The ability to include the ...

13 May 2025 Version 2.6.0 of the Mapp Shopify Plugin removes support for Mapp Acquire scripts, aligning with the deprecation of this feature across our platforms. What’s new? The option to include Mapp Acquire scripts within the Shopify plugin h...

13 May 2025 We’ve released an important update of our Mapp Engage Software Development Kit for Android. What’s new? Bug Fixes: We fixed a bug that prevented the correct execution of setAttribute() if a network error had occurred. Fix...

5 May 2025 We've significantly improved our recom mendation engine for Mapp Intelligence’s Marketing Automation module . It now processes larger datasets more efficiently and provides better suggestions! The Recommendation engine automatica...

May 5 2025 We’ve updated our Software Development Kit (SDK) with an important bug fix. What’s new? The fix prevents incorrect or incomplete API calls from being sent. To install the new version, you need to update your app's dependencies. No oth...

30 April 2025 To welcome spring, we’ve refreshed our platform! The Mapp Intelligence sidebar navigation has a fresh coat of paint. What’s new? As part of our journey towards a unified Mapp Cloud experience, we want all our products to have the s...

30 April 2025 This summer, our webtrekk.de domain is being sunset . What’s changing? To keep your JSON/RPC API setup working after June 30th, you must replace any instance of *webtrekk.de with webtrekk.com. We’ve been redirecting from ...

30 April 2025 We’ve introduced a new level of flexibility for reports. Whether you're protecting important reports, accelerating the creation of reporting templates, collaborating across different accounts, or saving hours of manual work, the new ...

30 April 2025 Version 5.0.15 of the Intelligence native iOS SDK is now available. This is a maintenance and improvement release. What’s new? General improvements and updates for enhanced stability and performance Full release notes are availabl...

16 April 2025 We’re simplifying email creation so you can always choose between Content Management and HTML Email in the same window. Key Benefits We’ve made message creation more streamlined. Now when you go to Create New > Message , you ca...

26 March 2025 We’ve fixed a small bug that crept in with our advanced link tracking feature. What’s new? A bug introduced in recent versions caused inconsistent behavior when using standard or link tracking types. This issue affected Smart ...

26 March 2026 We’re excited to announce enhanced support for WebView tracking in our React Native SDK! What’s new? This release introduces a dedicated tracking hook that simplifies the integration of tracking logic into your hybrid apps. ...

20 March 2025 We’re sunsetting our Intelligence JSON/RPC API (also known as our Q3 API) starting at the end of June, as our Analytics API now covers your analytical needs! What’s Changed? We’re going to streamline your API experience by en...

19 March 2025 We’re happy to introduce Mapp Cloud’s ultimate Abandoned Browse solution, which requires minimal setup. With the new Abandoned Browse eCommerce tables, additional segmentation criteria, and Whiteboard triggers, you are now fully equi...

3 March 2025 We've introduced new capabilities in Smart Pixel 6.5.0 to enhance tracking flexibility and accuracy. What’s new? Automatic Event Tracking – You can now configure automatic tracking for clicks on any HTML element. (See Event ...

20 February 2025: We’re excited to announce significant improvements to Raw Data Exports—now faster and more efficient than ever! What’s New? Faster Exports : We've optimized the backend to dramatically speed up Raw Data Exports, reducing wai...

20 February 2025 : Mapp has released new features for Intelligence Pixel versions 4.6.2 and 5.3.2 and critical bug fixes for Engage iOS 6.0.9. What’s New? Intelligence Pixel 4.6.2 & 5.3.2 Enhanced User Management : Users can now update ...

30 January 2025: We are thrilled to announce the official release of our Attribute UI Enhancements in Mapp Engage! These updates are designed to make attribute management more intuitive, efficient, and user-friendly, helping you get the most out o...

28 January 2025 We’re releasing a new attribution model as part of our AI Assistant package to help you pinpoint exactly how you reached your goals! This model works by automatically analyzing historical journeys and utilizing Shapley Values. T...

23 January 2025 You can now access your reports using our Analytics API! Key Benefits Have your reports at your fingertips, whether in our User Interface or via API call. There are more customization options: You can quickly get the entire...

21 January 2025 Our Flutter SDK has been upgraded! What’s new? We’ve updated our dependencies to make sure you have access to the latest changes. Native SDKs iOS: 5.0.14 (from 5.0.8) Android: 5.1.10 (from 5.1.8) Android 'com.m...

16 January 2025 : We’re excited to announce a new improvement to the Connect API - partial updates for Custom User Attributes. With this feature, updating user attributes becomes more robust and flexible. Key Benefits Error Resilience : Isolat...

14 January 2025 We've added important functionality to our Mapp Intelligence Smart Pixel. What’s new? We’ve added a new method called hasPageAlreadySent . This allows you to check the status of a page request before calling anything else. An...

13 January 2025 We've updated our Shopware integration to make sure you have access to all the latest features! What’s new? With this update, we now support all the features released by Shopware in version 6.6. You can find their release not...